Apple's App Store to Introduce Additional Ads Across Search Queries in 2026

Apple confirmed that more ads will appear in App Store search results starting next year, helping advertisers increase their opportunities to drive downloads from search results. The brand confirmed that Advertisers and developers won’t need to make any changes to their campaigns to avail new positions. Currently, the App Store displays only one ad at the top of sea...

Dec 18, 2025 - 11:10
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Apple confirmed that more ads will appear in App Store search results starting next year, helping advertisers increase their opportunities to drive downloads from search results. The brand confirmed that Advertisers and developers won’t need to make any changes to their campaigns to avail new positions. Currently, the App Store displays only one ad at the top of sea...

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