Spotify Unveils New Ad Manager Platform, AI-Powered Tools for Advertisers
Spotify introduced a suite of new ad solutions on Wednesday at the Spotify Advance event in New York. The biggest highlight is the new programmatic advertising platform dubbed Spotify Ad Exchange (SAX), which will offer advertisers access to the music streaming platform’s engaged and logged-in users. Alongside, the company is also introducing a new ad manager and it...
Spotify introduced a suite of new ad solutions on Wednesday at the Spotify Advance event in New York. The biggest highlight is the new programmatic advertising platform dubbed Spotify Ad Exchange (SAX), which will offer advertisers access to the music streaming platform’s engaged and logged-in users. Alongside, the company is also introducing a new ad manager and it...
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