Amazon is designing its own AI chips for Echo, Fire TV and future devices, exec tells CNBC

Amazon hardware chief Panos Panay says the company is designing custom chips for key devices as it experiments with AI gadgets.

Jul 2, 2026 - 10:42
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Amazon is designing its own AI chips for Echo, Fire TV and future devices, exec tells CNBC
Amazon hardware chief Panos Panay says the company is designing custom chips for key devices as it experiments with AI gadgets.

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